Consortium – more than marketing
Having worked in professional services for the past 15 years, Lara has a real insight into the challenges faced by the sector, and how to overcome these using a mix of sales and marketing tools. Laras areas of expertise include, marketing strategy, communication plans, business development, sales training and mentoring. Lara has an innate confidence which enables her to get in front of the right people and create new business opportunities. Lara holds the Chartered Institute of Marketing’s (CIM) Postgraduate Diploma and is a Chartered Marketer; she is an experienced sales professional who is inspired by helping companies achieve their business goals.
Marketing on a budget
A brief overview of why you should have a strategy, what it should include and what comes next. We will then talk about some specific marketing tactics that in many cases are free.
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